Strategic management of technological innovation / Melissa A. Schilling.

"This international student edition is for use outside of the U.S."--Cover.

Includes bibliographical references and index.

Industry dynamics of technological innovation -- Sources of innovation -- Types and patterns of innovation -- Standards battles, modularity, and platform competition -- Timing of entry -- Formulating technological innovation strategy -- Defining the organization's strategic direction -- Choosing innovation projects -- Collaboration strategies -- Protecting innovation -- Implementing technological innovation strategy -- Organizing for innovation -- Managing the new product development process -- Managing new product development teams -- Crafting a deployment strategy.

This book approaches the subject of innovation management as a strategic process. It is organized to mirror the strategic management process used in most strategy textbooks, progressing from assessing the competitive dynamics of a situation to strategy formulation, to strategy implementation.