Onward : how Starbucks fought for its life without losing its soul / Howard Schultz with Joanne Gordon

By:

Schultz, Howard

Contributor(s):

Gordon, Joanne

Material type: Text

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9781609613822
9781609613822
9781609611651
1609611659
9781609613822 : softcover
1609613821 : softcover

Subject(s):

DDC classification:

647.9573 SCH 2011 22

LOC classification:

HD9199.U54 S737 2011

NLM classification:

647.95 S387o

Contents:

pt. 1. Love. A beverage of truth -- A love story -- Surfacing -- Nothing is confidential -- Magic -- Loyalty -- Believe

pt. 2. Confidence. A reservoir of trust -- A new way to see -- Playing to win -- Elevating the core -- Get in the mud -- A reason to exist -- Benevolence -- Beyond the status quo -- Bold moves

pt. 3. Pain. Whirlwind -- A lethal combination -- Reverence -- No silver bullets -- I know this to be true

pt. 4. Hope. Truth in crisis -- A galvanizing moment -- Nimble -- Plan B -- Stay the course

pt. 5. Courage. Innovate -- Conviction -- Connecting dots -- Balance -- Conscience -- Winning -- Ni hao

Summary: In 2008, eight years after stepping down as Starbucks' CEO, Schultz returned to oversee the company's operations during a moment in history that left no company unscathed. "Onward" tells the remarkable story of Schultz's return and the company's ongoing transformation

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Book	Symbiosis International University, Dubai	647.9573 SCH 2011 (Browse shelf(Opens below))	1	Available		SIU01210

Includes index

pt. 1. Love. A beverage of truth -- A love story -- Surfacing -- Nothing is confidential -- Magic -- Loyalty -- Believe

pt. 2. Confidence. A reservoir of trust -- A new way to see -- Playing to win -- Elevating the core -- Get in the mud -- A reason to exist -- Benevolence -- Beyond the status quo -- Bold moves

pt. 3. Pain. Whirlwind -- A lethal combination -- Reverence -- No silver bullets -- I know this to be true

pt. 4. Hope. Truth in crisis -- A galvanizing moment -- Nimble -- Plan B -- Stay the course

pt. 5. Courage. Innovate -- Conviction -- Connecting dots -- Balance -- Conscience -- Winning -- Ni hao

In 2008, eight years after stepping down as Starbucks' CEO, Schultz returned to oversee the company's operations during a moment in history that left no company unscathed. "Onward" tells the remarkable story of Schultz's return and the company's ongoing transformation

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