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Public relations : strategies and tactics / Dennis L. Wilcox, School of Journalism & Mass Communications, San Jose State University, Glen T. Cameron, School of Journalism, University of Missouri, Bryan H. Reber, Grady College of Journalism & Mass Communications, University of Georgia.

By: Contributor(s): Material type: TextTextPublisher: Boston : Pearson, [2015]Edition: Eleventh editionDescription: xxvi, 598 pages : color illustrations ; 27 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781292056586
ISSN:
  • 9781292056586
Subject(s): DDC classification:
  • 659.2 WIL 2015
LOC classification:
  • HM1221 .W55 2015
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Book Book Symbiosis International University, Dubai 659.2 WIL 2015 (Browse shelf(Opens below)) 1 Available SIU01120
Book Book Symbiosis International University, Dubai 659.2 WIL 2015 (Browse shelf(Opens below)) 2 Available SIU01121
Book Book Symbiosis International University, Dubai 659.2 WIL 2015 (Browse shelf(Opens below)) 3 Available SIU01122
Book Book Symbiosis International University, Dubai 659.2 WIL 2015 (Browse shelf(Opens below)) 4 Available SIU01123
Book Book Symbiosis International University, Dubai 659.2 WIL 2015 (Browse shelf(Opens below)) 5 Available SIU01124

Includes bibliographical references (pages 570-577) and index.

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