Services Marketing: (Record no. 366)

MARC details
000 -LEADER
fixed length control field 00617nam a2200229Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240822115523.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240814s2023 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781266287152
040 ## - CATALOGING SOURCE
Transcribing agency SIU
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 ZEI 2023
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Zeithaml, Valarie.
245 ## - TITLE STATEMENT
Title Services Marketing:
Remainder of title Integrating Customer Focus Across the Firm
250 ## - EDITION STATEMENT
Edition statement 8th edition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. United States
Name of publisher, distributor, etc. McGraw-Hill Education
Date of publication, distribution, etc. 2023
300 ## - PHYSICAL DESCRIPTION
Dimensions 7.9 x 0.9 x 9.9 inches
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Sales and marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Services Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Customer Focus
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification     Symbiosis International University, Dubai Symbiosis International University, Dubai 14/08/2024   658.8 ZEI 2023 SIU00349 14/08/2024 1 14/08/2024 Book
    Dewey Decimal Classification     Symbiosis International University, Dubai Symbiosis International University, Dubai 22/08/2024   658.8 ZEI 2023 SIU00352 22/08/2024 2 22/08/2024 Book
All Rights Reserved to Symbiosis International University, Dubai

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