000			02930cjm a22003613a 4500
001			14126051
003			OSt
005			20250918211102.0
007			sd fsngnnmmned
008			050930s2004 wauppn| | eng
010			_a 2005589975
020			_a9781422157640
024	1		_a664409158023
035			_a14126051
040			_aDLC _cDLC
050	0	0	_aSDB 21012
100			_aNooyi Indra K.
245	0	0	_aInnovation _h ''Create Far From Home, Win Everywhere
260			_aVijay Govindarajan _bFunk Factory Music and 50 Best Productions, _c2012
300			_a1 sound disc : _bdigital ; _c4 3/4 in.
336			_aperformed music _bprm _2rdacontent
337			_aaudio _bs _2rdamedia
338			_aaudio disc _bsd _2rdacarrier
500			_aCompact disc.
500			_aBrief record.
505	0		_aWhat we are -- Lose control -- Innovation -- Someone else -- Step back -- One dope ride -- All lies -- Styles -- Let it burn -- 20/20 -- Buffalo batter -- Breathe.
511	0		_aDe La Vega.
520			_aA New York Times, Wall Street Journal, USA Today, Amazon Bestseller Reverse Innovation is the new business idea everyone is talking about. Why? Because it presents the blueprint for scaling growth in emerging markets, and importing low-cost and high impact innovations to mature ones. Innovation is no longer the exclusive domain of the Silicon Valley elite. Reverse Innovation will open your eyes to the fact that the dynamics of global innovation are changing--and if you want your firm to survive, you'd better pay attention. The gap between rich nations and emerging economies is closing. No longer will innovations travel the globe in only one direction, from developed to developing nations. They will also flow in reverse. CEOs of the world's most influential companies agree and have cited Reverse Innovation as their playbook for the next generation of global growth. Authors Vijay Govindarajan and Chris Trimble of the Tuck School of Business at Dartmouth explain where, when, and why reverse innovation is on the rise and why the implications are so profound. Learn how to make innovation in emerging markets happen and how such innovations can unlock even greater opportunity throughout the world. You'll follow some of the world's leading companies (including GE, Deere & Company, P&G, and PepsiCo) through stories that illustrate exactly what works and what doesn't. If you're in a Western economy, you need to accept that the future lies far from home. But the idea is not just for Western audiences. If innovation is at the heart of your company or your career, no matter where you practice business, Reverse Innovation is a phenomenon you need to understand. This book will help you do that.
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942			_2ddc _cBK _n0
999			_c752 _d752