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008			100623s2010 inuab 001 0 eng
010			_a 2010280426
015			_aGBA974250 _2bnb
016	7		_a015336845 _2Uk
020			_a9780470529393 (pbk.)
020			_a0470529393 (pbk.)
035			_a(OCoLC)ocn428776462
040			_aUKM _cUKM _dBWX _dCDC _dC#P _dYDXCP _dCDX _dTJC _dDLC
042			_alccopycat
050	0	0	_aZA4235 _b.K382 2010
082	0	4	_a025.04 KAU 2009 _222
100	1		_aKaushik, Avinash.
245	1	0	_aWeb analytics 2.0 : _bthe art of online accountability & science of customer centricity / _cAvinash Kaushik.
260			_aIndianapolis, IN : _bWiley, _cc2010.
300			_axxv, 475 p. : _bill., maps ; _c24 cm. + _e1 CD-ROM (4 3/4 in.)
500			_aIncludes index.
520			_aWeb Analytics 2.0 presents a new framework that will permanently change how you think about analytics. It provides specific recommendations for creating an actionable strategy, applying analytical techniques correctly, solving challenges such as measuring social media and multichannel campaigns, achieving optimal success by leveraging experimentation, and employing tactics for truly listening to your customers. The book will help your organization become more data driven while you become a super analysis ninja!
538			_aSystem requirements : PC running Microsoft Windows 98, 2000, NT4 (with SP4 or later), ME, XP, or Vista. Macintosh running Apple OS X or later. CD-ROM drive.
650		0	_aWeb usage mining.
650		0	_aInternet users _xStatistics _xData processing.
650		0	_aInternet marketing.
650		0	_aWeb site development.
906			_a7 _bcbc _ccopycat _d2 _encip _f20 _gy-gencatlg
942			_2ddc _cBK _n0
999			_c68 _d68