000			03879cam a2200481 i 4500
001			945804148
003			OCoLC
005			20250911213400.0
008			160331t20162016nyu 000 0aeng
010			_a2016010080
020			_a9781471146725 _q(hardback)
020			_a9781471146725 _q(hardback)
020			_a9781501150111 _q(paperback)
020			_a1501150111 _q(paperback)
020			_a9781501150111 _q(export edition)
020			_a1501150111 _q(export edition)
020			_z9781501135934 _q(ebook)
040			_aDLC _beng _erda _cDLC _dYDX _dYDXCP _dBDX _dBTCTA _dWIM _dDWP _dZHB _dVP@ _dCDX _dFM0 _dOCLCF _dNDS _dPUL _dOCLCO _dOCL _dCOO _dOCLCO _dKSU _dUtOrBLW
042			_apcc
043			_an-us---
050	0	0	_aHD9992.U52 _bK555 2016
082	0	0	_a338.768876092 KNI 2016 _aB _223
100	1		_aKnight, Philip H., _d1938- _eauthor
245	1	0	_aShoe dog : _ba memoir by the creator of Nike / _cPhil Knight
246	3	0	_aMemoir by the creator of Nike
250			_aFirst Scribner hardcover edition
264		1	_aNew York : _bScribner, an imprint of Simon & Schuster, Inc., _c[2016]
264		4	_c©2016
300			_a386 pages ; _c24 cm
336			_atext _btxt _2rdacontent
337			_aunmediated _bn _2rdamedia
338			_avolume _bnc _2rdacarrier
520			_a"In this candid and riveting memoir, for the first time ever, Nike founder and board chairman Phil Knight shares the inside story of the companys early days as an intrepid start-up and its evolution into one of the worlds most iconic, game-changing, and profitable brands. Young, searching, fresh out of business school, Phil Knight borrowed fifty dollars from his father and launched a company with one simple mission: import high-quality, low-cost running shoes from Japan. Selling the shoes from the trunk of his Plymouth Valiant, Knight grossed eight thousand dollars that first year, 1963. Today, Nikes annual sales top $30 billion. In this age of start-ups, Knights Nike is the gold standard, and its swoosh is more than a logo. A symbol of grace and greatness, its one of the few icons instantly recognized in every corner of the world. But Knight, the man behind the swoosh, has always been a mystery. Now, in a memoir thats surprising, humble, unfiltered, funny, and beautifully crafted, he tells his story at last. It all begins with a classic crossroads moment. Twenty-four years old, backpacking through Asia and Europe and Africa, wrestling with lifes Great Questions, Knight decides the unconventional path is the only one for him. Rather than work for a big corporation, he will create something all his own, something new, dynamic, different. Knight details the many terrifying risks he encountered along the way, the crushing setbacks, the ruthless competitors, the countless doubters and haters and hostile bankers - as well as his many thrilling triumphs and narrow escapes. Above all, he recalls the foundational relationships that formed the heart and soul of Nike, with his former track coach, the irascible and charismatic Bill Bowerman, and with his first employees, a ragtag group of misfits and savants who quickly became a band of swoosh-crazed brothers. Together, harnessing the electrifying power of a bold vision and a shared belief in the redemptive, transformative power of sports, they created a brand, and a culture, that changed everything."-- _cProvided by publisher
600	1	0	_aKnight, Philip H., _d1938-
610	2	0	_aNike (Firm)
650		0	_aBusinesspeople _zUnited States _vBiography
650		0	_aSporting goods industry _zUnited States _xHistory
655		7	_aAutobiographies. _2lcgft
655		7	_aBiography. _2fast _0(OCoLC)fst01423686
655		7	_aHistory. _2fast _0(OCoLC)fst01411628
776	0	8	_iOnline version: _aKnight, Philip H., 1938- _tShoe dog. _dNew York : Scribner, 2016 _z9781501135934 _w(DLC) 2016015649 _w(OCoLC)945804384
942			_2ddc _cBK _n0
999			_c668 _d668