| 000 | 01160cam a2200337 i 4500 | ||
|---|---|---|---|
| 001 | 21745835 | ||
| 005 | 20240820142817.0 | ||
| 008 | 201007s2021 nyu b 001 0 eng | ||
| 010 | _a 2020947517 | ||
| 020 |
_a9780198829256 _q(paperback) |
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| 040 |
_aDLC _beng _erda _cDLC |
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| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHF5415 _b.B264 2021 |
| 082 | _a658.8 BAI 2021 | ||
| 100 | 1 |
_aBaines, Paul. _d1973- _eauthor. |
|
| 245 | 1 | 0 |
_aFundamentals of marketing / _cPaul Baines, Sophie Whitehouse, Paolo Antonetti, Sara Rosengren. |
| 250 | _aSecond edition. | ||
| 264 | 1 |
_aNew York, NY : _bOxford University Press, _c[2021] |
|
| 300 |
_axxvii, 375 pages ; _c25 cm |
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| 336 |
_atext _btxt _2rdacontent |
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| 337 |
_aunmediated _bn _2rdamedia |
||
| 338 |
_avolume _bnc _2rdacarrier |
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| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 |
_aWhitehouse, Sophie, _eauthor. |
|
| 700 | 1 |
_aRosengren, Sara, _eauthor. |
|
| 700 | 1 |
_aAntonetti, Paolo, _eauthor. |
|
| 906 |
_a7 _bcbc _corignew _d2 _eepcn _f20 _gy-gencatlg |
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| 942 |
_2ddc _cBK _n0 |
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| 999 |
_c36 _d36 |
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