000 01317nam a2200241Ia 4500
003 OSt
005 20241121132114.0
008 240814s2022 xx 000 0 und d
020 _a9781265045630
040 _cSIU
041 _aeng
082 _a658.45 LOC 2023
_bLOC 2022
100 _aLocker, Kitty
245 _aISE Business and Administrative Communication
250 _a13th edition
260 _aUnited States
_bMcGraw Hill
_c2022
300 _c8.5 x 0.83 x 10.87 inches
500 _aPaperback / softback
520 _aBusiness Communication supports the high standard of business communication that is relevant to today’s modernized workplace. While staying true to its tradition, the 13th edition vastly streamlines and updates the chapter content and organization, making the text more elegant and usable. The text’s foundation is its rhetorical approach, underscoring in each chapter the importance of analyzing each communication situation in terms of audience, purpose, and context. This approach empowers students to shape their messages effectively―no matter the channel. Besides numerous chapter-ending exercises, McGraw Hill's Connect provides exercises that further reinforce the concepts.
650 _aBusiness communication
650 _acommunication situation
942 _2ddc
_cBK
999 _c251
_d251