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	1.	Marketing management / Philip Kotler, Northwestern University, Kevin Lane Keller, Dartmouth College, Alexander Chernev, Northwestern University. by Kotler, Philip [author.] Keller, Kevin Lane, 1956- [author.] Chernev, Alexander [author.] Edition: Sixteenth edition. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, NJ : Pearson Education, [2022] Availability: Items available for loan: Symbiosis International University, Dubai (5)Call number: 658.8 KOT 2022, ... Not available: Symbiosis International University, Dubai: Checked out (1). Place hold Add to cart (remove)
	2.	Strategic brand management [electronic resource] : building, measuring, and managing brand equity / Kevin Lane Keller, Vanitha Swaminathan. by Keller, Kevin Lane, 1956- [author.] Swaminathan, Vanitha [author.] Edition: Fifth edition, Global edition. Material type: Text; Format: available online ; Literary form: Not fiction Publisher: Harlow : Pearson Education Limited, [2020] Availability: Items available for loan: Symbiosis International University, Dubai (2)Call number: 658.827 KEL 2020, ... Place hold Add to cart (remove)

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