TY  - BOOK
AU  - Freitag,Alan
AU  - Stokes,Ashli Quesinberry
TI  - Global public relations: spanning borders, spanning cultures 
SN  - 9780415448147 (hardback)
AV  - HM1221 .G56 2009
U1  - 659.209 FRE 2009 22
PY  - 2009///
CY  - Milton Park, Abingdon, Oxon
PB  - New York, NY, Routledge
KW  - Public relations
KW  - Cross-cultural studies
KW  - Intercultural communication
KW  - Culture and globalization
N1  - Includes bibliographical references and index; Common ground -- Evolution of the profession -- Theories and methods -- Comparative cultural metrics -- Cultural comparisons -- State of the profession -- South and Southeast Asia -- China, Japan, and South Korea -- The Middle East -- Sub-Saharan Africa -- Latin America -- Central and Eastern Europe -- Western Europe and legacy countries -- Emerging global trends
UR  - http://www.loc.gov/catdir/toc/ecip0815/2008014022.html
ER  -