Public relations : strategies and tactics /
Dennis L. Wilcox, School of Journalism & Mass Communications, San Jose State University, Glen T. Cameron, School of Journalism, University of Missouri, Bryan H. Reber, Grady College of Journalism & Mass Communications, University of Georgia.
- Eleventh edition.
- xxvi, 598 pages : color illustrations ; 27 cm
Includes bibliographical references (pages 570-577) and index.
9781292056586
9781292056586
2014002354
Public relations. Public relations--United States.