Fundamentals of business marketing research / 
[edited by] David A. Reid, Richard E. Plank. 
 - New York :  Best Business Books,  c2004. 
 - xxiii, 283 p. ;  23 cm. 
 - The foundation series in business marketing .
<br/><br/> "This book is a compilation of articles that appeared previously in the Journal of business-to-business marketing, 7 (2-3) (2000): 2-185; 7 (4) (2000): 3-5, 11-67; and 9 (4) (2000): 123-126"--T.p. verso." 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780789023124 (case : alk. paper) 9780789023124 (soft : alk. paper) 
<br/><br/><label>LCCN: </label>2003016234 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial marketing--Research.<br/>Marketing research.
<br/><br/><label>LC Class. No.: </label>HF5415.1263  / .F86 2004 
<br/><br/><label>Dewey Class. No.: </label>658.83  DAV 2004