Business communication essentials /
Courtland L. Bovee, John V. Thill.
- 6th ed.
- Boston : Pearson, c2014.
- xxxiv, 483 p. : col. ill. ; 29 cm.
Includes index.
Understanding business communication in today's workplace -- Mastering team skills and interpersonal communication -- Planning business messages -- Writing business messages -- Completing business messages -- Crafting messages for electronic media -- Writing routine and positive messages -- Writing negative messages -- Writing persuasive messages -- Understanding and planning reports and proposals -- Writing and completing reports and proposals -- Developing oral and online presentations -- Building careers and writing resumes -- Applying and interviewing for employment.
9781292023366 (alk. paper)
2012042050
Business communication. Business writing. Business presentations.