TY  - BOOK
AU  - Baines,Paul
AU  - Whitehouse,Sophie
AU  - Rosengren,Sara
AU  - Antonetti,Paolo
TI  - Fundamentals of marketing
SN  - 9780198829256
AV  - HF5415 .B264 2021
U1  - 658.8 BAI 2021 
PY  - 2021///]
CY  - New York, NY
PB  - Oxford University Press
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -