Ramaswamy, V S. <br/><br/>
Marketing Management:  Planning, implementation and Control 

 - 3rd Ed 
 -  Macmillan  2024 
 - xxxv, 748 pages : illustrations 
<br/><br/><label>ISBN: </label>9780333937198 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management<br/>Market Planning<br/>Marketing India Management
<br/><br/><label>Dewey Class. No.: </label>658.8 RAM 2024