TY - BOOK AU - Burns, Paul. TI - Corporate Entrepreneurship and Innovation SN - 9781352008791 U1 - 658.4 BUR 2020 PY - 2020/// CY - United Kingdom PB - Bloomsbury KW - Entrepreneurship KW - Corporate Innovation KW - Corporate Entrepreneurship N1 - Paperback / softback; This is the go-to textbook for all students studying Corporate Entrepreneurship, Intrapreneurship or Corporate Venturing at undergraduate, postgraduate or MBA level. The book is also essential reading for courses on Strategic Entrepreneurship and Innovation. New to this Edition: - Fully revised and updated content throughout with new four-part structure - Brand new case studies in every chapter, featuring some of the world's highest profile companies from across the globe - A greater focus on innovation, including a new chapter on this topic at the start of the book - New chapters on 'Developing a Business Model', 'Managing Change' and 'Managing Risk' - New on-page glossary with key terms highlighted in the text and defined in the margins - New Activities and Group Discussion topics at the end of each chapter ER -