TY - BOOK AU - Beasley,Michael TI - Practical web analytics for user experience: how analytics can help you understand your users SN - 9780124046191 (pbk.) AV - ZA4235 .B43 2013 U1 - 006.3 BEA 2013 23 PY - 2013///] CY - Amsterdam, Boston PB - Morgan Kaufmann, an imprint of Elsevier KW - Web usage mining KW - Internet users KW - Attitudes KW - Web sites KW - Development N1 - Includes index; Pt. 1. Introduction to web analytics -- pt. 2. Learning about users through web analytics -- pt. 3. Advanced topics ER -