Understanding Michael Porter : the essential guide to competition and strategy / Joan Magretta.

By:

Magretta, Joan, 1948-

Material type: Text

TextPublication details: Boston, Mass. : Harvard Business Review Press, c2012.Description: x, 236 p. : ill. ; 24 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9781422160596
1422160599

Subject(s):

DDC classification:

658.4012 MAG 2012 23

LOC classification:

HD41 .P6776 2012

Contents:

Competition: the right mind-set -- The five forces: competing for profits -- Competitive advantage: the value chain and your P&L -- Creating value: the core -- Trade-offs: the linchpin -- Fit: the amplifier -- Continuity: the enabler -- Epilogue: a short list of implications.

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Book	Symbiosis International University, Dubai	658.4012 MAG 2012 (Browse shelf(Opens below))	Available		SIU01364

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Includes bibliographical references and index.

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