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Strategic management and competitive advantage : concepts and cases / Jay B. Barney, The University of Utah William S. Hesterly, The University of Utah.

By: Contributor(s): Material type: TextTextPublisher: New York, NY : Pearson, [2019]Edition: 6th editionDescription: xxi, 368 pages : color illustrations ; 27 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781292266954
  • 9781292266954
ISSN:
  • 9781292266954
Subject(s): Genre/Form: DDC classification:
  • 658.4012 BAR 2019 23
LOC classification:
  • HD30.28 .B368338 2019
Contents:
What Is Strategy and the Strategic Management Process? -- Evaluating a Firm's External Environment -- Evaluating a Firm's Internal Capabilities -- Cost Leadership -- Product Differentiation -- Vertical Integration -- Corporate Diversification -- Organizing to Implement Corporate Diversification -- Strategic Alliances -- Mergers and Acquisitions -- International Strategies.
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Book Book Symbiosis International University, Dubai 658.4012 BAR 2019 (Browse shelf(Opens below)) 1 Available SIU01052
Book Book Symbiosis International University, Dubai 658.4012 BAR 2019 (Browse shelf(Opens below)) 2 Available SIU01111
Book Book Symbiosis International University, Dubai 658.4012 BAR 2019 (Browse shelf(Opens below)) 3 Available SIU01112
Book Book Symbiosis International University, Dubai 658.4012 BAR 2019 (Browse shelf(Opens below)) 4 Available SIU01113
Book Book Symbiosis International University, Dubai 658.4012 BAR 2019 (Browse shelf(Opens below)) 5 Available SIU01114

What Is Strategy and the Strategic Management Process? -- Evaluating a Firm's External Environment -- Evaluating a Firm's Internal Capabilities -- Cost Leadership -- Product Differentiation -- Vertical Integration -- Corporate Diversification -- Organizing to Implement Corporate Diversification -- Strategic Alliances -- Mergers and Acquisitions -- International Strategies.

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