Communication theories origins, methods, and uses in mass media / Werner J. Severin, James W. Tankard, Jr.
Material type:
TextPublisher: Harlow, Essex, England : Pearson, 2014Copyright date: ©2014Edition: Fifth edition, Pearson new international editionDescription: 1 online resource (414 pages) : illustrationsContent type: - text
- computer
- online resource
- 9781292042855
- 0801333350
- 9781292042855
- 302.23 SEV 2014
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
Book
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Symbiosis International University, Dubai | 302.23 SEV 2014 (Browse shelf(Opens below)) | Available | SIU00068 |
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| 302.23 MCL 1994 Understanding media : the extensions of man / | 302.23 MCQ 2020 Mcquail's media and mass communication theory / | 302.23 MCQ 2020 Mcquail's media and mass communication theory / | 302.23 SEV 2014 Communication theories origins, methods, and uses in mass media / | 302.2309 CAM 2022 Media & culture : mass communication in a digital age / | 302.2309 CAM 2022 Media & culture : mass communication in a digital age / | 302.231 KAW 2014 The art of social media : power tips for power users / |
Includes bibliographical references at the end of each chapters and index.
Online version restricted to NUS staff and students only through NUSNET.
Mode of access: World Wide Web.
System requirements: Internet connectivity; World Wide Web browser.
Description based on online resource; title from PDF title page (ebrary, viewed January 11, 2017).
Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
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