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De Bono, Edward. 1933-2021

Lateral thinking : creativity step by step / Edward De Bono - 1st Perennial ed - New York : Perennial Library, 1990, ©1970 - 300 pages : illustrations ; 20 cm

Introduction -- Use of this book -- The way the mind works -- Difference between lateral and vertical thinking -- Attitudes towards lateral thinking -- Basic nature of lateral thinking -- The use of lateral thinking -- Techniques -- The generation of alternatives -- Challenging assumptions -- Innovation -- Suspended judgment -- Design -- Dominant ideas and crucial factors -- Fractionation -- The reversal method -- Brainstorming -- Analogies -- Choice of entry point and attention area -- Random stimulation -- Concepts / divisions / polarization -- The new word po -- Blocked by openness -- Description/problem solving/design -- Summary

Explains the principles and main purposes of a method of thinking which allows information to interact and generate new ideas

ISBN: 0060903252 9780060903251

LCCN: 89046085

Subjects--Topical Terms:
Creative thinking
Creative ability
Human information processing
Thought and thinking

LC Class. No.: BF408 / .D4 1990b

Dewey Class. No.: 153.35 DEB 1990